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Going Sober For October? WHY Bother & HOW to Succeed

  • Writer: OYNB
    OYNB
  • Nov 17
  • 2 min read
Going Sober For October? WHY Bother & HOW to Succeed

When was the last time you were sober for a month?



Completely alcohol-free?

Maybe when you were really young – 14? 15?


Boozing is so imprinted in our society that by the time we are teenagers, we’re already using this drug regularly. And most of us will keep drinking for the rest of our lives — never truly sober, never giving our bodies a proper break.


Which means we never grasp how much energy, vitality and wellness alcohol quietly steals — because we’re never “off it” long enough to see the difference.


In 2015, Professor Kevin Moore (Royal Free Hospital, London) co-authored one of the largest sober-month studies ever conducted. The participants were average drinkers. Not problem drinkers. Not binge drinkers. Just regular people who enjoyed alcohol like everyone else.


They tried four weeks off as part of Dry January.


The results?


Mind-blowing.


Imagine the impact on a heavy drinker…



SOBER FOR FOUR WEEKS – STAGGERING RESULTS



By the end of just one month, participants had:


  • 40% reduction in liver fat

  • 3kg weight loss

  • Significantly lower cholesterol & glucose levels

  • Better energy, sleep, mood and overall well-being





SOBER IS THE NEW ‘WONDER DRUG’



If a pharmaceutical pill produced all this in 30 days, it would become a billion-pound blockbuster.


But instead:


We build lives of stress, poor sleep, bad diet and alcohol…

We feel wrecked…

Then we medicate to feel “normal.”


Why not try four weeks off alcohol instead?


We’re not here to judge — most of us had great times drinking.

But eventually the hangovers, anxiety, sluggish weekends and unhappy partners create a breaking point.


A short break from booze often becomes the turning point where people rediscover joy, energy, emotional stability — and themselves.




GO SOBER FOR OCTOBER



Perfect timing.

Do something good for Macmillan Cancer Support, and something life-changing for yourself.


If you suspect alcohol is holding you back, take a 28-day challenge with OYNB.

It’s an adventure — one that lets you discover how unbelievably good you can feel sober.


Put alcohol back in its place.

Take back your body, your energy, your life.




WHAT YOU’LL GAIN BY GOING SOBER



  • Renewed motivation for fitness & healthy eating

  • Improved mood

  • Better sleep

  • Weight loss

  • Glowing skin

  • Better digestion

  • Stronger relationships

  • Higher sex drive

  • More confidence

  • More money

  • A deep sense of hope and happiness you didn’t know you were missing



And so much more.




HOW TO DO ‘SOBER’



  • Expect easier days and harder days — both are normal

  • Don’t let hunger confuse your cravings

  • Remember: cravings peak after ~20 minutes then fade

  • Use distractions — walk, gym, cooking, calls, cleaning, reading, colouring

  • Try breathing exercises & meditation apps

  • Track your savings: most people gain £200–£400/month

  • Take on a physical challenge (Couch-to-5K, gym, cycling, triathlon beginner group)

  • Stay hydrated

  • Chew mint gum to kill cravings

  • Stay busy or go to bed early — whichever works

  • Do gentle exercise daily (yoga, pilates, tai chi, swimming, walking)


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